Current Lectures

Winter term 2019/2020

Bachelor (2 Lectures)

Course Module-Nr. Information/
Course material
Language
Marketing Performance
Management
41058 More detailed information
and course material
English
Bachelor thesis 20000 More detailed information
and course material
German
English

Master (4 Lectures)

Course Module-Nr. Information/
Course material
Language
Advanced Marketing
Research
 21163 More detailed information
and course material
English
Seminar: Recent Issues in
Marketing Research
21926 More detailed information
and course material
German
English
Scientific Project: Practical Implications of Marketing Theory 22223 More detailed information
and course material
German
English
Master thesis
with colloquium
30000 More detailed information
and course material
German
English

 

Guidelines for scientific work
Guidelines for academic paper writing *
Guidelines for Internship Reports

(* The following documents are protected with a password
which will be announced at the respective lecture)

Last Modification: 26.07.2019 - Contact Person:

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