Summer term
Bachelor
| Course | Module-Nr. | Information/ Course material |
Language |
| Marketing | 41021 | More detailed information and course material in E-Learning |
German |
| Bachelor Thesis Seminar | 20000 & 29993 | More detailed information and course material in E-Learning | German English |
Master
| Course | Module-Nr. | Information/ Course material |
Language |
| Marketing Methods & Analysis | 50566 | More detailed information and course material in E-Learning |
English |
| Seminar: Online Consumer Research | 22229 | More detailed information and course material in E-Learning |
English |
| Master Thesis with Colloquium | Master Thesis with Research Seminar |
30000 & 29994 | More detailed information and course material in E-Learning |
German English |
With the rearrangement of the faculty’s study programs (starting in Winter term 24/25), Marketing Methods & Analysis will not be provided in summer term semesters but in each winter term.
Dear Master students, if you intend to write your master thesis at the Chair of Marketing in the upcoming winter semester 2024/2025, please consider the following information. The application for a master thesis topic for the winter semester 2024/2025 will take place in the period from 24.06.2024 – 12.07.24. You will receive notice of whether you are accepted or not until 17.07.24. For accepted students, there will be a mandatory joint kickoff which will take place on 22.07.2024 at 10:00 - 11:30 via Zoom. Final details and additional information regarding the application process will be provided in the corresponding e-learning course.